A corporate logo must do more than present a memorable graphic
identity for a company. We believe that a logo should also make
a statement about the way a company conducts its business. It's
the visual communication of a company's "brand" - its promise to
perform in a specific way.
That's why we've chosen "Murphy" the greyhound as our graphic mascot.
Murphy possesses an unusually inquisitive nature, a highly creative
way of viewing the world. And, of course, he epitomizes speed, agility
and a single-minded determination to "win." Those traits are essential
components in the way Seamonds & Company approaches public relations
on behalf of its clients.
Combine this attitude with the greyhound's classical elegance and
sophisticated refinement -- the cognoscenti of things canine know
that the greyhound appeals to people with discriminating taste!
Seamonds & Company believes in the value of classical marketing
principles as the basis for developing communications strategies
that produce a competitive advantage. In our book, "winning" programs
are those that help clients achieve their business goals, not just
their communications objectives.
Strategy grounded in established precepts. Dedication to "winning"
for our clients. Agility in responding to lightning-fast changes
in today's business world. We believe that these qualities are the
keys to success in the world of public relations. No wonder "Murphy"
represents the approach that separates Seamonds & Company and our
clients from the competition.